The fundamental problem is that many products are created to be sold, not used.
Taco Bell’s latest menu addition is selling like hot tamales. In the ten weeks since the company launched its Doritos Locos product — essentially a standard taco cradled in a shell made entirely of the popular corn chip — Taco Bell has sold 100 million of the culinary mashups to its fans (and to mildly curious passersby, probably). In comparison, it took 18 years for McDonald’s to sell its 100 millionth burger, although the fast food industry back then was only just picking up steam.
Waldo Jaquith on the impracticality of really making a burger totally from scratch. And we’re not talking about buying some ground beef from the grocer:
Further reflection revealed that it’s quite impractical—nearly impossible—to make a cheeseburger from scratch. Tomatoes are in season in the late summer. Lettuce is in season in spring and fall. Large mammals are slaughtered in early winter. The process of making such a burger would take nearly a year, and would inherently involve omitting some core cheeseburger ingredients. It would be wildly expensive—requiring a trio of cows—and demand many acres of land. There’s just no sense in it.
A cheeseburger cannot exist outside of a highly developed, post-agrarian society. It requires a complex interaction between a handful of vendors—in all likelihood, a couple of dozen—and the ability to ship ingredients vast distances while keeping them fresh. The cheeseburger couldn’t have existed until nearly a century ago as, indeed, it did not.
Via Daring Fireball
There is practically nothing that some man cannot make a little worse and sell a little cheaper — and he who considers only the price is that man’s lawful prey.
John Gruber on Siri, Apple’s new voice command app:
I was out running errands today, walking through the city. I remembered, a mile away from home, that a screw had fallen out of my wife’s favorite eyeglasses over the weekend, and that she was waiting for me to fix them. Walking down a city street, I said, “Remind me to fix Amy’s glasses when I get home.”1 Half an hour later, within a few doors of our house, the reminder went off.
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